Tuesday, July 14, 2009

Don't Overlook the Importance of your Business Plan


This past Saturday was the first official class for our Investors Training Program. For this first module, Brian choose to start where you should always start - at the very beginning, your Business Plan. Developing your business plan is the most important thing you can do. Its the support that the success of your business depends on. Without the proper foundation, its pretty much guaranteed that whatever you build will eventually just come tumbling down. Simple Physics.
Unfortunately for a lot of people they just don't give it enough thought. They know what kind of business they are, what they do or provide, they come up with some basic logistics and are off and running. Its only after things start going wrong and problems come up that they realize just how unprepared they really were. Something that with a well thought out business plan would have just been a blip you were prepared to handle and quickly move on, instead becomes a major problem. A problem that can destroy all you've built.

You need to make sure you've accounted for the all the what, who, where, when and how in regards to your business. By anticipating and planning ahead, you can be prepared for any situation you will face. This is especially important if you are not the only one involved in the business. Today's friends and lovers can very easily become tomorrow's enemies. Make sure everything is spelled out in writing from the beginning and you'll avoid major problems later.

Your business plan should also be something that continually evolves as your circumstances or business changes. And just like you check your foundation periodically for areas that need maintenance, so should you periodically review your business plan for areas that need tweaking or changing. If you build your business right from the beginning and provide the periodic maintenance and upkeep it needs you'll find yourself with something solid that can weather any storm that comes along.

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